Most of us have experienced a ‘system down’ moment when in the process of accessing an organization’s products or services. It is unsatisfying and time wasting, especially when you need that product or service as a matter of urgency. Businesses also feel the pinch of experiencing downtime as it can lead to a series of undesirable events such as data failure, lost customers, reduced employee productivity, and eventually, a financial loss.
Technological advancements offer businesses many tools and solutions to conduct and improve business efficiency. As a consequence, many businesses, large and small, are progressively reliant on technological infrastructure to carry out business operations. Contemporary businesses have embraced emerging technological advances and digital operations such as cloud computing services, social media, and more in order to perform efficiently and increase productivity. However, such technologies are often faced with risks such as downtime – a time whereby some or all system parts are not accessible to users.
Impacts of Downtime on Your Business
Several factors can cause downtime in your business, including hardware failure, software failure, human error, and natural disasters. Downtime effects are dependent on different aspects like whether or not the entire system is down, the number of users affected, and the role of the affected system. For critical systems, downtime means significant financial losses. The success of an organization as we know depends on services and products access uptime as well as relationships that it has with both potential and existing customers. With this in mind, downtime can be frustrating for both your existing and prospective clients and can lead them towards knocking your competitor’s doors.
Disruption in the normal daily functioning of business operations give rise to adverse effects and thus requires efficient handling. If your firm experiences downtime and your clients are incapable of accessing your services, their loyalty can quickly turn into distrust. For e-businesses and e-commerce sites, downtime could have untold effects, especially if it continues for extended periods. It is therefore important to address downtime quickly. One way to handle downtime effects is to do set up procedures for dealing with such risks. Doing that enables you to effectively use the right tools and solutions to get your business systems up again.
Preventing Downtime Using a Business Continuity Plan
Your business can avoid the costly effects of downtime by employing a robust business continuity plan. Typically, a business continuity plan includes policies and procedures designed to restore your business back in motion in the event of a downtime calamity. Business continuity procedures should include details on systems recovery, backup plans, and insurance policies that could help your business back on its feet depending on downtime effects. It is also important to sporadically examine your business systems to ensure they are functioning well and can contain any uncertainties.
Often, businesses are faced with risks such as downtime. It is thus important for business owners to have set plans and policies to handle risky events that can crop up in business.